| The future in the present |
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Zur Ausstellung: Promosedia - 29st International Chair Exhibition `by invitation´, erscheint ein 43-seitiger Katalog mit einem Essay von Marco Romanelli.
Unter dem Titel `The future in the present´ wird die erweiterte Ausstellung ein halbes Jahr später, anlässlich der Internationalen Möbelmesse 2006, in der Mailänder Galerie Spazio Rossana Orlandi gezeigt.
Promosedia `by invitation´
“... In the `by invitation´ section of the Promosedia International Design Competition, each year some promising young designers, selected by a process to be explained below, are invited to design a wooden chair, or one in which wood is dominant. Their prototypes, thanks to the creativity of the designers and the capabilities of the local skilled workers, are displayed not out of context but rather amidst a collection representing the work of each young designer (in fact we are convinced that in the works of an artist there are continuous characteristic visions repeated). So at the Promosedia2005 - International Chair Exhibition in Udine in September, these young people will be able to show the world their special approach to design...
Strictly under 40 years of age, they come from different countries in order to widen the debate and immediately put on the table the relationship between national and global market identity. A rather better known trio consisting of Konstantin Grcic, Jasper Morrison and myself, friends co-debaters rather than colleagues, each selected two designers suitable to be witnesses and carrying the message.
Konstantin Grcic put his faith in the Austrian group POLKA and the Germans Weisshaar-Kram; Jasper Morrison singled out the German-born Englishman André Klauser and the German Klaus Hackl; I thought of the Swedish group Front and the Italian Donata Paruccini.
They are thus added to the 6 which preceded them in 2003 and 2004: the Italians Lorenzo Damiani and Ceschia&Mentil, the French Thiry, the Germans Frey&Boge and Diez, and the Luxemburger de la Fontaine, mapping out European young design.
Let us then quickly analyse the art of each of the 2005 guests as related to the chair designed expressly for Promosedia:
Klaus Hackl. Klaus´ design resembles Klaus (do not be amazed: once upon a time there was a fervent belief in a correspondence between the creator and his work): strong, decisive, without trimmings. It comes from the simplicity of country and alpine life (see his `table-bench´ solid multifunctional table-seat), from the veneration of anonymous design (that refined through generations by hundreds of craftsmen), from observation of daily behaviour (how could we not cite the bucket with tub lid designed for Magis). His wooden FRIULI chair could not be otherwise: comfortable, ergonomic and stackable. `Less excited´ according to Klaus himself, than much of contemporary design, but at the same time, and in a far more intelligent way, it is recognisable, due to a decisive rippling at the back.”
© Marco Romanelli
Chief editor of Abitare
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